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News & Updates

New Car and Light Truck Sales Up Double Digits in October
November 16, 2011

New Car and Light Truck Sales Up Double Digits in October

NEWS RELEASE

FOR IMMEDIATE RELEASE

MEDIA CONTACT:

Sara Panza

Greater Cleveland Automobile Dealers’ Association

440.746.1500  

New Car and Light Truck Sales Up Double Digits in October

Cleveland, OH (November 16, 2011)The retail automotive industry in Northeast Ohio continued its rebound in October, registering a healthy double-digit sales increase when compared to the same month a year prior. According to statistics released today by the Greater Cleveland Automobile Dealers’ Association (GCADA), sales of new cars and light trucks grew 11.36 percent for the month, when comparing figures against October of 2010. For the year to date, sales of new cars and light trucks are up 19.51 percent, when removing figures for the discontinued Pontiac and Saturn brands.

“The fact that sales continue to grow despite uncertain economic times clearly demonstrates just how much pent up demand there is still in the marketplace,” says Louis A. Vitantonio, Jr. President of the GCADA. “With the Cleveland Auto Show approaching, we’re hopeful that we can build on this momentum through the end of the year and well into 2012.”

The Cleveland Auto Show, one of the largest auto shows in the nation, opens its doors at the I-X Center on Saturday, February 25, 2012 and runs through Sunday, March 4, 2012.

Franchised new car and light truck dealers sold 15,430 new vehicles last month compared to 13,856 vehicles in October of 2010. For the year to date, dealers have sold 170,181 vehicles through October of this year compared to 142,695 vehicles during the same time a year prior. A total of 24 brands posted sales increases for the month, when comparing sales to the same month a year prior. For the year to date, 27 brands have posted sales increases over 2010.

Ford continued to lead the industry with 2,883 vehicles sold in October, an increase of more than 16 percent over October of 2010. Chevrolet came in second at 2,024 units, while Honda retained its third position with 1,443 vehicles sold. Chrysler registered an impressive 61.65 percent sales gain for the month, selling 430 vehicles in October of 2011 versus 266 vehicles in October of 2010.

24 Brands Up in October (‘11 v. ‘10)

The following 24 brands posted sales increases in October 2011 versus October 2010: Audi, BMW, Cadillac, Chevrolet, Chrysler, Dodge, Fiat, Ford, GMC, Honda, Hyundai, Jaguar, Jeep, Kia, Lincoln, Mercedes-Benz, Mini, Mitsubishi, Nissan, Smart, Subaru, Suzuki, Volkswagen and Volvo.

27 Brands Up Year to Date through October (‘11 v. ‘10)

The following 27 brand posted sales increases for the year to date through October of this year versus the same period in 2010: Acura, BMW, Buick, Cadillac, Chevrolet, Chrysler, Dodge, Fiat, Ford, GMC, Honda, Hyundai, Infiniti, Jeep, Kia, Land Rover, Lincoln, Mercedes-Benz, Mini, Mitsubishi, Nissan, Porsche, Saab, Subaru, Suzuki, Volkswagen and Volvo.

New-car and truck sales in Northern Ohio

October ‘11 / October ’10 & YTD 

 

October 11

October 10

October % Chg.

YTD October 11

YTD October 10

YTD October % Chg.

ACURA

152

155

-1.94%

1395

1322

5.52%

AUDI

112

99

13.13%

1044

1048

-0.38%

BMW

188

158

18.99%

1952

1615

20.87%

BUICK

273

288

-5.21%

4119

2729

50.93%

CADILLAC

247

208

18.75%

2882

1800

60.11%

CHEVROLET

2024

1861

8.76%

26432

19228

37.47%

CHRYSLER

430

266

61.65%

3841

2399

60.11%

DODGE

641

481

33.26%

7121

4423

61.00%

FIAT

34

0

0.00%

204

0

0.00%

FORD

2883

2483

16.11%

29837

25276

18.04%

FREIGHTLINER

81

36

125.00%

323

168

92.26%

GMC

487

421

15.68%

5475

3454

58.51%

HINO

3

6

-50.00%

24

28

-14.29%

HONDA

1443

1330

8.50%

14737

14609

0.88%

HYUNDAI

774

749

3.34%

8833

7527

17.35%

INFINITI

86

104

-17.31%

991

766

29.37%

INTERNATIONAL

41

47

-12.77%

499

290

72.07%

ISUZU

6

3

100.00%

52

45

15.56%

JAGUAR

6

5

20.00%

61

81

-24.69%

JEEP

581

481

20.79%

5517

3873

42.45%

KENWORTH

26

4

550.00%

113

48

135.42%

KIA

966

692

39.60%

11178

7406

50.93%

LAND ROVER

22

22

0.00%

229

223

2.69%

LEXUS

134

168

-20.24%

1654

2079

-20.44%

LINCOLN

127

102

24.51%

1506

1280

17.66%

LOTUS

0

0

0.00%

7

9

-22.22%

MACK

5

9

-44.44%

131

65

101.54%

MAZDA

298

357

-16.53%

3612

4120

-12.33%

MERCEDES BENZ

254

250

1.60%

2319

1992

16.42%

MERCURY

0

228

-100.00%

30

2112

-98.58%

MINI

42

34

23.53%

351

294

19.39%

MISCELLANEOUS

6

11

-45.45%

60

73

-17.81%

MITSUBISHI

105

77

36.36%

1376

1021

34.77%

NISSAN

911

610

49.34%

9291

7140

30.13%

PETERBILT

17

15

13.33%

152

127

19.69%

PONTIAC

0

0

0.00%

4

141

-97.16%

PORSCHE

29

38

-23.68%

350

263

33.08%

SAAB

12

41

-70.73%

295

169

74.56%

SATURN

0

0

0.00%

3

166

-98.19%

SMART

11

6

83.33%

51

53

-3.77%

STERLING

0

0

0.00%

0

17

-100.00%

SUBARU

448

397

12.85%

4390

3977

10.38%

SUZUKI

13

6

116.67%

125

115

8.70%

TOYOTA

1145

1312

-12.73%

13815

15914

-13.19%

UD

0

1

-100.00%

2

6

-66.67%

VOLKSWAGEN

331

262

26.34%

3313

2833

16.94%

VOLVO

36

33

9.09%

475

368

29.08%

WESTERN STAR

0

0

0.00%

10

3

233.33%

Total Cars & Trucks

15430

13856

11.36%

170181

142695

19.26%

Retail sales figures are based on vehicle registration reports from the Ohio Bureau of Motor Vehicles.  Vehicle sales data includes the counties of: Ashland, Ashtabula, Carroll, Columbiana, Coshocton, Cuyahoga, Erie, Geauga, Holmes, Huron, Lake, Lorain, Mahoning, Medina, Portage, Richland, Stark, Summit, Trumbull, Tuscarawas and Wayne.

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