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News & Updates

New Vehicle Sales Continue to Climb in Northern Ohio
March 15, 2012

New Vehicle Sales Continue to Climb in Northern Ohio

NEWS RELEASE

FOR IMMEDIATE RELEASE

MEDIA CONTACT:

Sara Panza

Greater Cleveland Automobile Dealers’ Association

440.746.1500

New Vehicle Sales Continue to Climb in Northern Ohio

Cleveland, OH (March 15, 2012) Sales of new cars and trucks grew by almost eight percent in Northern Ohio when comparing February of 2012 with the same month a year prior, according to figures released today by the Greater Cleveland Automobile Dealers’ Association.

The retail automotive industry in Northern Ohio sold 13,036 new vehicles in February of 2012 versus 12,089 vehicles sold in February of 2011, an increase of 7.83 percent.

“In February of last year, the retail auto industry in Northern Ohio saw a phenomenal increase of more than 44 percent over February of 2010,” says Louis A. Vitantonio, president of the GCADA. “While we didn’t match that kind of growth this year, the fact that we are still growing shows that the industry is getting stronger every day.

“Initial reports coming from our member dealers on the impact of the recent Cleveland Auto Show indicate that showroom traffic is up and people are buying, which is another reason for continued optimism. The Cleveland Auto Show is typically the start of the spring automotive selling season in Northern Ohio.”

A total of 21 brands posted sales increases for the month when comparing figures to the same period a year prior. Ford led the way with 2,531 vehicles sold, outpacing the local industry with a 26.11 percent growth over the same month a year prior. Chevrolet came in second with 1,858 vehicles sold, while Honda gained third with 1,227 vehicles sold in the month, an increase of 21.49 percent. Toyota took fourth place with 1,093 vehicles sold, an increase of just over eight percent.

Chrysler, Dodge and Jeep continued their strong double-digit growth; Chrysler growing by 56.57 percent, Dodge growing by 30.35 percent, and Jeep growing by 69.13 percent for the month.

21 Brands Up in February (‘12 v. ‘11)

The following 21 brands posted sales increases in February 2012 versus February 2011: BMW, Chrysler, Dodge, Fiat, Ford, Honda, Infiniti, Jeep, Kia, Lincoln, Mazda, Mercedes-Benz, Mini, Mitsubishi, Nissan, Smart, Subaru, Suzuki, Toyota, Volvo and Volkswagen.

21 Brands Up Year to Date through March

The following 21 brand posted sales increases for the year to date versus the same period in 2011: BMW, Chrysler, Dodge, Fiat, Ford, Honda, Jaguar, Jeep, Kia, Land Rover, Lincoln, Mercedes-Benz, Mini, Mitsubishi, Nissan, Saab, Smart, Subaru, Suzuki, Toyota, and Volkswagen.

New-car and truck sales in Northern Ohio

February ‘12 / February ’11 & YTD 

 

February 12

February 11

February % Chg.

YTD February 12

YTD February 11

YTD  February % Chg.

ACURA

92

114

-19.30%

206

262

-21.37%

AUDI

78

80

-2.50%

180

191

-5.76%

BMW

152

123

23.58%

400

356

12.36%

BUICK

238

369

-35.50%

545

773

-29.50%

CADILLAC

170

337

-49.55%

431

669

-35.58%

CHEVROLET

1858

2407

-22.81%

4254

4989

-14.73%

CHRYSLER

310

198

56.57%

715

450

58.89%

DODGE

597

458

30.35%

1228

979

25.43%

FIAT

16

0

0.00%

37

0

0.00%

FORD

2531

2007

26.11%

5354

4675

14.52%

FREIGHTLINER

15

5

200.00%

36

19

89.47%

GMC

343

488

-29.71%

884

1030

-14.17%

HINO

8

5

60.00%

9

5

80.00%

HONDA

1227

1010

21.49%

2469

2524

-2.18%

HYUNDAI

486

488

-0.41%

1170

1176

-0.51%

INFINITI

61

58

5.17%

158

166

-4.82%

INTERNATIONAL

77

56

37.50%

132

104

26.92%

ISUZU

5

3

66.67%

16

9

77.78%

JAGUAR

2

2

0.00%

7

10

-30.00%

JEEP

526

311

69.13%

1217

708

71.89%

KENWORTH

26

10

160.00%

49

23

113.04%

KIA

922

645

42.95%

1968

1317

49.43%

LAND ROVER

19

20

-5.00%

53

43

23.26%

LEXUS

74

95

-22.11%

248

365

-32.05%

LINCOLN

131

94

39.36%

287

225

27.56%

LOTUS

1

1

0.00%

1

2

-50.00%

MACK

7

20

-65.00%

35

43

-18.60%

MAZDA

208

198

5.05%

481

494

-2.63%

MERCEDES BENZ

159

118

34.75%

394

379

3.96%

MERCURY

0

6

-100.00%

0

25

-100.00%

MINI

31

14

121.43%

59

33

78.79%

MISCELLANEOUS

17

5

240.00%

23

10

130.00%

MITSUBISHI

87

67

29.85%

255

174

46.55%

NISSAN

656

648

1.23%

1420

1331

6.69%

PETERBILT

13

12

8.33%

25

13

92.31%

PORSCHE

17

23

-26.09%

43

56

-23.21%

SAAB

13

20

-35.00%

86

60

43.33%

SMART

6

2

200.00%

10

8

25.00%

STERLING

0

0

0.00%

0

0

0.00%

SUBARU

414

298

38.93%

1055

716

47.35%

SUZUKI

10

9

11.11%

17

17

0.00%

TOYOTA

1093

1010

8.22%

2409

2391

0.75%

UD

0

1

-100.00%

0

1

-100.00%

VOLKSWAGEN

312

228

36.84%

667

513

30.02%

VOLVO

27

26

3.85%

64

70

-8.57%

WESTERN STAR

1

0

0.00%

1

2

-50.00%

Total Cars & Trucks

13036

12089

7.83%

29098

27406

6.17%

Retail sales figures are based on vehicle registration reports from the Ohio Bureau of Motor Vehicles.  Vehicle sales data includes the counties of: Ashland, Ashtabula, Carroll, Columbiana, Coshocton, Cuyahoga, Erie, Geauga, Holmes, Huron, Lake, Lorain, Mahoning, Medina, Portage, Richland, Stark, Summit, Trumbull, Tuscarawas and Wayne.

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