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News & Updates

News Release: New Vehicle Sales Flat in November
December 10, 2012

News Release: New Vehicle Sales Flat in November

NEWS RELEASE

FOR IMMEDIATE RELEASE

MEDIA CONTACT:

Sara Panza
Greater Cleveland Automobile Dealers’ Association
440.746.1500

New Vehicle Sales Flat In November, Still Up Four Percent for the Year

Cleveland, OH (December 10, 2012) –New car and light trucks sales remained steady, slipping half of a percentage point when compared to the same month a year prior, according to statistics released today by the Greater Cleveland Automobile Dealers’ Association (GCADA). Franchised new car and light truck dealers sold 15,498 vehicles in November of this year compared with 15,576 in November of 2011, a decrease of .5 percent or 78 vehicles less. For the year to date, sales are still up over 4 percent.

“Despite a flat month in November, we’re still just about where we thought we would be in terms of the entire year,” said Louis a Vitantonio Jr., president of the GCADA. “Naturally we would like to see stronger sales; however, we expect a strong finish in December.

“Shopping between Christmas and New Years has become a very important week for the auto industry. Manufacturers, dealers and sales people are anxious to clear out inventory in anticipation of new models arriving.

“In addition, virtually every manufacturer has some sort of year-end sales event.”

For the year to date, franchised new car and light truck dealers across Northern Ohio sold 193,237 through the end of November this year compared to 185,757 during the same period in 2011.

A total of 18 brands posted sales increases for the month, when comparing it to November of 2011. Ford continued to lead in the Northern Ohio market with a total of 2,813 vehicles sold in the month. Chevrolet came in second with 1,873 vehicles, while Honda took home third with a very strong showing of 1,526 units sold during the month, an increase of more than 15 percent over November of 2011. While Jeep was up just slightly, Chrysler’s Dodge and Chrysler brands also showed strong double digit growth, month over month, from the year prior.

18 Brands Up in November (‘12 v. ‘11)

The following 18 brands posted sales increases in November of 2012 versus November of 2011: Acura, Audi, BMW, Buick, Cadillac, Chrysler, Dodge, Fiat, GMC, Honda, Hyundai, Jeep, Mazda, Mercedes-Benz, Porsche, Smart, Subaru, and Volkswagen.

21 Brands Up Year to the Date (’12 v. ’11)

The following 21 brands posted sales increases for the year to date through the end of November versus the same period in 2011: Acura, Audi, BMW, Chrysler, Dodge, Fiat, Ford, Honda, Hyundai, Jeep, Kia, Land Rover, Lexus, Mazda, Mercedes-Benz, Mini, Porsche, Smart, Subaru, Toyota and Volkswagen. 

New-car and truck sales in Northern Ohio

November ‘12 / November ’11 & YTD

 

 

 November 12

 November 11

November % Chg.

YTD November 12

YTD November 11

YTD November % Chg.

ACURA

136

131

3.82%

1663

1526

8.98%

AUDI

125

118

5.93%

1259

1162

8.35%

BMW

231

196

17.86%

2198

2148

2.33%

BUICK

349

260

34.23%

4226

4379

-3.49%

CADILLAC

258

244

5.74%

2726

3126

-12.80%

CHEVROLET

1873

2073

-9.65%

26350

28505

-7.56%

CHRYSLER

423

350

20.86%

5333

4191

27.25%

DODGE

675

571

18.21%

8406

7692

9.28%

FIAT

31

18

72.22%

374

 222

68.47%

FORD

2813

3180

-11.54%

33645

33017

1.90%

FREIGHTLINER

46

85

-45.88%

519

408

27.21%

GMC

479

464

3.23%

5869

5939

-1.18%

HINO

4

2

100.00%

38

26

46.15%

HONDA

1526

1324

15.26%

17430

16061

8.52%

HYUNDAI

799

765

4.44%

9835

9598

2.47%

INFINITI

72

90

-20.00%

1027

1081

-5.00%

INTERNATIONAL

63

66

-4.55%

884

565

56.46%

ISUZU

5

7

-28.57%

91

59

54.24%

JAGUAR

3

8

-62.50%

57

69

-17.39%

JEEP

645

640

0.78%

8075

6157

31.15%

KENWORTH

12

6

100.00%

215

119

80.67%

KIA

851

1005

-15.32%

12654

12183

3.87%

LAND ROVER

18

43

-58.14%

273

272

0.37%

LEXUS

138

156

-11.54%

1993

1810

10.11%

LINCOLN

127

134

-5.22%

1545

1640

-5.79%

LOTUS

0

0

0.00%

6

7

-14.29%

MACK

18

7

157.14%

167

138

21.01%

MAZDA

289

279

3.58%

3919

3891

0.72%

MERCEDES BENZ

305

282

8.16%

2740

2601

5.34%

MERCURY

0

0

0.00%

2

30

-93.33%

MINI

15

19

-21.05%

395

370

6.76%

MISCELLANEOUS

11

10

10.00%

144

77

87.01%

MITSUBISHI

91

111

-18.02%

1218

1487

-18.09%

NISSAN

698

751

-7.06%

9421

10042

-6.18%

PETERBILT

19

17

11.76%

230

169

36.09%

PORSCHE

46

28

64.29%

403

378

6.61%

SAAB

0

19

-100.00%

111

314

-64.65%

SMART

12

3

300.00%

117

54

116.67%

STERLING

0

0

0.00%

0

0

0.00%

SUBARU

546

389

40.36%

5625

4779

17.70%

SUZUKI

4

13

-69.23%

135

138

-2.17%

TOYOTA

1303

1334

-2.32%

16742

15149

10.52%

UD

0

0

0.00%

5

2

150.00%

VOLKSWAGEN

405

344

17.73%

4674

3657

27.81%

VOLVO

31

34

-8.82%

482

509

-5.30%

WESTERN STAR

3

0

0.00%

16

10

60.00%

Total Cars and Trucks

15498

15576

-0.50%

193237

185757

4.03% 

Retail sales figures are based on vehicle registration reports from the Ohio Bureau of Motor Vehicles. Vehicle sales data includes the counties of: Ashland, Ashtabula, Carroll, Columbiana, Coshocton, Cuyahoga, Erie, Geauga, Holmes, Huron, Lake, Lorain, Mahoning, Medina, Portage, Richland, Stark, Summit, Trumbull, Tuscarawas and Wayne.

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