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News & Updates

GCADA Reports Strong March Sales Figures
April 10, 2013

GCADA Reports Strong March Sales Figures

NEWS RELEASE

FOR IMMEDIATE RELEASE

MEDIA CONTACT:                                                                                

Greater Cleveland Automobile Dealers’ Association                                                                              

440.746.1500

GCADA Reports Strong March Sales Figures as

Dealers Enjoy Bounce from Cleveland Auto Show

Cleveland, OH (April 10, 2013) – The retail automotive industry In Northeast Ohio enjoyed its typical bounce from a successful Cleveland Auto Show, with dealers in a 21-county area reporting a sales increases of nearly five percent when comparing March of this year with March of 2012. According to statistics released today by the Greater Cleveland Automobile Dealers’ Association (GCADA), dealers sold 20,596 vehicles in March of this year compared to 19,625 in March of 2012, which was considered a banner month last year.

“Even though we are coming up against some very strong months from last year, the industry continues to show strong and sustained growth,” says Louis A. Vitantonio, president of the GCADA. “While the industry continues to grow, there is still a lot of pent up demand in the market. The age of the average vehicle on the road is still increasing, which means they will eventually have to be replaced. In addition, financing is more readily available, and leasing has also come back in a big way. We expect these factors, along with renewed interest following the Cleveland Auto Show, to continue to drive the market in the months to come.”

For the year to date, sales are up 7.49 percent, with dealers selling 52,373 cars and light trucks through the end of March of this year versus 48,723 last year at the same time.

Ford solidified its grip on the title of Northeast Ohio’s favorite brand, selling 3,797 cars in March of 2013, an increase of 7.87 percent over the same period a year before. However, Chevrolet was not far behind, selling 3,269 vehicles in the month, an increase of 9.19 percent over the same month the previous year. All of General Motors’ brands performed extremely well, with its GMC, Buick and Cadillac brands each registering sales increases of between 19.65 percent and 28.33 percent over March of 2012. Honda and Toyota tied for third place, with both brands selling 1,632 vehicles in the month.

19 Brands Up in March (‘13 v. ‘12)

The following 19 brands posted sales increases in March 2013 versus March 2012: Acura, Audi, BMW, Buick, Cadillac, Chevrolet, Dodge, Ford, GMC, Hyundai, Jaguar, Jeep, Land Rover, Lexus, Mazda, Porsche, Subaru, Volkswagen and Volvo.

23 Brands Up Year-to-Date Through March 2013

The following 24 brands posted sales increases for the year-to-date: Acura, Audi, BMW, Buick, Cadillac, Chevrolet, Chrysler, Dodge, Ford, GMC, Honda, Hyundai, Jaguar, Jeep, Land Rover, Lexus, Mazda, Mercedes-Benz, Porsche, Subaru, Toyota, Volkswagen and Volvo.

 

New-car and truck sales in Northern Ohio
March ‘13 / March ’12 & YTD 

 

March 13

March 12

March

% Chg.

YTD

March 13

YTD March 12

YTD

March

% Chg.

ACURA

188

141

33.33%

422

347

21.61%

AUDI

99

94

5.32%

324

274

18.25%

BMW

221

203

8.87%

622

603

3.15%

BUICK

539

420

28.33%

1351

965

40.00%

CADILLAC

305

254

20.08%

849

685

23.94%

CHEVROLET

3269

2994

9.19%

7926

7248

9.35%

CHRYSLER

599

602

-0.50%

1496

1317

13.59%

DODGE

1012

957

5.75%

2459

2185

12.54%

FIAT

26

37

-29.73%

66

74

-10.81%

FORD

3797

3520

7.87%

9945

8874

12.07%

FREIGHTLINER

40

41

-2.44%

120

77

55.84%

GMC

749

626

19.65%

1969

1510

30.40%

HINO

4

4

0.00%

7

13

-46.15%

HONDA

1632

1662

-1.81%

4199

4131

1.65%

HYUNDAI

991

913

8.54%

2359

2083

13.25%

INFINITI

67

80

-16.25%

214

238

-10.08%

INTERNATIONAL

54

107

-49.53%

133

239

-44.35%

ISUZU

7

12

-41.67%

35

28

25.00%

JAGUAR

9

5

80.00%

20

12

66.67%

JEEP

691

669

3.29%

1934

1886

2.55%

KENWORTH

18

10

80.00%

46

59

-22.03%

KIA

1194

1338

-10.76%

2796

3306

-15.43%

LAND ROVER

33

26

26.92%

101

79

27.85%

LEXUS

170

120

41.67%

508

368

38.04%

LINCOLN

99

156

-36.54%

244

443

-44.92%

LOTUS

1

3

-66.67%

1

4

-75.00%

MACK

23

29

-20.69%

42

64

-34.38%

MAZDA

486

386

25.91%

1145

867

32.06%

MERCEDES BENZ

174

208

-16.35%

636

602

5.65%

MINI

23

34

-32.35%

61

93

-34.41%

MISCELLANEOUS

11

14

-21.43%

35

37

-5.41%

MITSUBISHI

105

117

-10.26%

276

372

-25.81%

NISSAN

1129

1139

-0.88%

2463

2559

-3.75%

PETERBILT

42

4

950.00%

118

29

306.90%

PORSCHE

39

21

85.71%

115

64

79.69%

SAAB

0

6

-100.00%

0

92

-100.00%

SMART

7

22

-68.18%

16

32

-50.00%

SUBARU

602

545

10.46%

1689

1600

5.56%

SUZUKI

5

6

-16.67%

15

23

-34.78%

TOYOTA

1632

1669

-2.22%

4191

4078

2.77%

UD

0

1

-100.00%

4

1

300.00%

VOLKSWAGEN

431

392

9.95%

1248

1059

17.85%

VOLVO

61

38

60.53%

163

102

59.80%

WESTERN STAR

2

0

0.00%

10

1

900.00%

TOTAL Cars & Trucks

20586

19625

4.90%

52373

48723

7.49%

Retail sales figures are based on vehicle registration reports from the Ohio Bureau of Motor Vehicles. Vehicle sales data includes the counties of: Ashland, Ashtabula, Carroll, Columbiana, Coshocton, Cuyahoga, Erie, Geauga, Holmes, Huron, Lake, Lorain, Mahoning, Medina, Portage, Richland, Stark, Summit, Trumbull, Tuscarawas and Wayne.

 

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