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News & Updates

News Release: Northern Ohio Market Turns In Double Digit Growth on Heels of Cleveland Auto Show
May 13, 2014

News Release: Northern Ohio Market Turns In Double Digit Growth on Heels of Cleveland Auto Show

NEWS RELEASE 

FOR IMMEDIATE RELEASE

 

MEDIA CONTACT:
Sara Panza
Greater Cleveland Automobile Dealers’ Association
440.746.1500

 

Northern Ohio Market Turns In Double-Digit
Growth on Heels of Cleveland Auto Show

Cleveland, OH (May 13, 2014) – Franchised new vehicle dealers rang up double-digit growth in new vehicle sales in April selling 23,181 vehicles for an increase of 10.61 percent over April of last year, according to figures released today by the Greater Cleveland Automobile Dealers’ Association. Warmer weather and demand created by the Cleveland Auto Show caused the jump in sales.

“Coming out of a nasty winter and the success of the Cleveland Auto Show, we continue to see growth throughout the first quarter and double digit increases in April,” said Louis A. Vitantonio, president of the GCADA. “The demand for new motor vehicles will continue to rise as we move through 2014, which bodes well for our market and the auto manufacturing presence in Northern Ohio.”

For the year to date, new vehicle sales are up almost five percent, with dealers selling 76,990 vehicles this year compared to 73,331 last year at this time. Ford continued to be Northern Ohio’s best-selling brand, selling 3,935 vehicles in the month compared to 2,971 for second place Chevrolet. Third place Toyota’s sales grew by 10.3 percent in the month, with the brand selling 2,014 in the month compared to 1,826 in April of 2013. Honda also saw double-digit growth in the month, but still came in fourth, selling 1,949 vehicles for an increase of 10.24 percent.

Several brands grew at a pace faster than the rest of the industry. Lincoln continued its resurgence ringing up an increase of over 36 percent for the month. Audi, which has introduced several new models and is promoting its brand heavily, saw an increase of more than 40 percent.

The warmer weather did not cause sales of SUVs and all-wheel drive vehicles to slow at all, with Jeep ringing up an increase of over 72 percent and Land Rover sales increasing by more than 100 percent in the month. GMC also saw a sales increase of more than 30 percent in the month.

26 Brands Up in April (‘14 v. ‘13)

The following brands posted sales increases in April of 2014 versus April of 2013: Audi, BMW, Buick, Cadillac, Chevrolet, Dodge, Fiat, GMC, Honda, Hyundai, Infiniti, Jeep, Kia, Land Rover, Lexus, Lincoln, Maserati, Mazda, Mercedes-Benz, Mini, Mitsubishi, Nissan, Smart, Subaru, Toyota and Volvo.

24 Brands Up Year-to-Date Through April of 2014

The following brands posted sales increases for the year-to-date:  Audi, BMW, Buick, Cadillac, Chevrolet, Dodge, Fiat, GMC, Honda, Infiniti, Jeep, Kia, Land Rover, Lexus, Lincoln, Maserati, Mazda, Mercedes-Benz, Mini,  Mitsubishi, Nissan, Smart, Subaru and Toyota.

New-car and truck sales in Northern Ohio
April ‘14 / April ‘13 & YTD

 

 

April 14

April 13

April

% Chg.

YTD

April 14

YTD

April 13

YTD

April % Chg.

ACURA

179

203

-11.82%

581

625

-7.04%

AUDI

202

144

40.28%

515

468

10.04%

BMW

302

270

11.85%

946

892

6.05%

BUICK

626

523

19.69%

1929

1874

2.93%

CADILLAC

357

290

23.10%

1173

1139

2.99%

CHEVROLET

2971

2782

6.79%

10824

10708

1.08%

CHRYSLER

482

559

-13.77%

1782

2055

-13.28%

DODGE

1287

1073

19.94%

4061

3532

14.98%

FIAT

42

38

10.53%

111

104

6.73%

FORD

3935

4005

-1.75%

13607

13950

-2.46%

FREIGHTLINER

57

23

147.83%

181

143

26.57%

GMC

860

660

30.30%

3007

2629

14.38%

HINO

8

1

700.00%

16

8

100.00%

HONDA

1949

1768

10.24%

6087

5967

2.01%

HYUNDAI

1043

1028

1.46%

3321

3387

-1.95%

INFINITI

149

131

13.74%

514

345

48.99%

INTERNATIONAL

29

75

-61.33%

254

208

22.12%

ISUZU

6

13

-53.85%

41

48

-14.58%

JAGUAR

12

16

-25.00%

33

36

-8.33%

JEEP

1083

627

72.73%

3793

2561

48.11%

KENWORTH

23

11

109.09%

74

57

29.82%

KIA

1436

1218

17.90%

4131

4014

2.91%

LAND ROVER

54

27

100.00%

183

128

42.97%

LEXUS

282

217

29.95%

755

725

4.14%

LINCOLN

180

132

36.36%

572

376

52.13%

LOTUS

0

0

0.00%

0

1

-100.00%

MACK

5

18

-72.22%

12

60

-80.00%

MASERATI

16

0

0.00%

62

0

0.00%

MAZDA

549

454

20.93%

1647

1599

3.00%

MERCEDES BENZ

296

244

21.31%

1086

880

23.41%

MINI

31

20

55.00%

91

81

12.35%

MISCELLANEOUS

12

12

0.00%

59

47

25.53%

MITSUBISHI

194

148

31.08%

611

424

44.10%

NISSAN

1057

1044

1.25%

3960

3507

12.92%

PETERBILT

27

28

-3.57%

117

146

-19.86%

PORSCHE

45

54

-16.67%

152

169

-10.06%

SMART

10

3

233.33%

32

19

68.42%

SUBARU

806

691

16.64%

2598

2380

9.16%

SUZUKI

0

7

-100.00%

0

22

-100.00%

TOYOTA

2014

1826

10.30%

6299

6017

4.69%

UD

0

0

0.00%

0

4

-100.00%

VOLKSWAGEN

497

532

-6.58%

1588

1780

-10.79%

VOLVO

57

42

35.71%

170

205

-17.07%

WESTERN STAR

11

1

1000.00%

15

11

36.36%

Total Cars and Trucks

23,181

20,958

10.61%

76,990

73,331

4.99%

Retail sales figures are based on vehicle registration reports from the Ohio Bureau of Motor Vehicles.  Vehicle sales data includes the counties of: Ashland, Ashtabula, Carroll, Columbiana, Coshocton, Cuyahoga, Erie, Geauga, Holmes, Huron, Lake, Lorain, Mahoning, Medina, Portage, Richland, Stark, Summit, Trumbull, Tuscarawas and Wayne.

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