FOR IMMEDIATE RELEASE
Cleveland, OH – Northern Ohio dealers sold a total of 15,605 new cars, trucks and SUVs in February, an increase of 10.17 percent over the same month last year. According to figures released today by the Greater Cleveland Automobile Dealers’ Association (GCADA), franchised new motor vehicle dealers have sold 33,972 so far in 2024, an increase of 12.06 percent over the first two months of 2023.
“As dealers closed out February with an extra sales day thanks to leap year, and the opening of the Cleveland Auto Show, sales continue on a very positive pace,” says Louis A. Vitantonio, president of the GCADA. “Rebates and incentives have helped counter high interest rates and provide discounts on many models on dealers’ lots. March will start strong as additional Auto Show incentives are driving traffic.”
The Cleveland Auto Show runs through the weekend, closing Sunday, March 3 at the I-X Center.
Ford has edged into first place as the area’s best-selling brand, selling 2,150 new vehicles in February. Chevrolet came in second with 2,078 new vehicle sales. Honda again came in third with 1,420 new vehicles sold in the month, ahead of Toyota with 1,335 sales. Notably, Stellantis dealers sold 1,593 new Chrysler, Dodge, Jeep and Ram vehicles in February, an increase of 11.29 percent.
New-car and truck sales in Northern Ohio
February ‘24 / February ‘23 & YTD
|
|
February ‘24
|
February ‘23
|
YTD
February ‘24
|
YTD
February ‘23
|
February Chg.
|
YTD
February Chg.
|
|
ACURA
|
79
|
94
|
187
|
190
|
-15.96%
|
-1.58%
|
|
ALFA ROMEO
|
21
|
26
|
46
|
46
|
-19.23%
|
0.00%
|
|
ASTON MARTIN
|
1
|
0
|
4
|
4
|
0.00%
|
0.00%
|
|
AUDI
|
104
|
131
|
252
|
238
|
-20.61%
|
5.88%
|
|
BENTLEY
|
0
|
4
|
2
|
6
|
-100.00%
|
-66.67%
|
|
BMW
|
197
|
180
|
465
|
410
|
9.44%
|
13.41%
|
|
BUICK
|
467
|
327
|
927
|
724
|
42.81%
|
28.04%
|
|
CADILLAC
|
190
|
162
|
414
|
363
|
17.28%
|
14.05%
|
|
CHEVROLET
|
2078
|
1976
|
4602
|
4358
|
5.16%
|
5.60%
|
|
CHRYSLER
|
78
|
50
|
145
|
104
|
56.00%
|
39.42%
|
|
DODGE
|
138
|
86
|
280
|
184
|
60.47%
|
52.17%
|
|
FIAT
|
0
|
1
|
0
|
1
|
-100.00%
|
-100.00%
|
|
FORD
|
2150
|
1951
|
4539
|
4012
|
10.20%
|
13.14%
|
|
FREIGHTLINER
|
73
|
100
|
156
|
175
|
-27.00%
|
-10.86%
|
|
GENESIS
|
60
|
32
|
141
|
88
|
87.50%
|
60.23%
|
|
GMC
|
537
|
511
|
1099
|
1155
|
5.09%
|
-4.85%
|
|
HINO
|
2
|
1
|
3
|
1
|
100.00%
|
200.00%
|
|
HONDA
|
1420
|
1061
|
3052
|
2389
|
33.84%
|
27.75%
|
|
HYUNDAI
|
888
|
693
|
1771
|
1702
|
28.14%
|
4.05%
|
|
INFINITI
|
25
|
24
|
51
|
51
|
4.17%
|
0.00%
|
|
INTERNATIONAL
|
31
|
26
|
71
|
73
|
19.23%
|
-2.74%
|
|
ISUZU
|
12
|
17
|
40
|
42
|
-29.41%
|
-4.76%
|
|
JAGUAR
|
14
|
8
|
20
|
13
|
75.00%
|
53.85%
|
|
JEEP
|
783
|
741
|
1734
|
1526
|
5.67%
|
13.63%
|
|
KENWORTH
|
44
|
23
|
68
|
84
|
91.30%
|
-19.05%
|
|
KIA
|
1062
|
1206
|
2345
|
2615
|
-11.94%
|
-10.33%
|
|
LAND ROVER
|
54
|
48
|
114
|
122
|
12.50%
|
-6.56%
|
|
LEXUS
|
175
|
151
|
382
|
307
|
15.89%
|
24.43%
|
|
LINCOLN
|
145
|
103
|
283
|
208
|
40.78%
|
36.06%
|
|
MACK
|
8
|
15
|
20
|
43
|
-46.67%
|
-53.49%
|
|
MASERATI
|
3
|
2
|
9
|
8
|
50.00%
|
12.50%
|
|
MAZDA
|
432
|
364
|
992
|
764
|
18.68%
|
29.84%
|
|
MERCEDES BENZ
|
175
|
197
|
424
|
451
|
-11.17%
|
-5.99%
|
|
MINI
|
14
|
8
|
28
|
24
|
75.00%
|
16.67%
|
|
MISCELLANEOUS
|
6
|
6
|
26
|
18
|
0.00%
|
44.44%
|
|
MITSUBISHI
|
98
|
88
|
188
|
187
|
11.36%
|
0.53%
|
|
NISSAN
|
607
|
553
|
1183
|
1209
|
9.76%
|
-2.15%
|
|
PETERBILT
|
51
|
74
|
114
|
93
|
-31.08%
|
22.58%
|
|
PORSCHE
|
18
|
39
|
77
|
109
|
-53.85%
|
-29.36%
|
|
RAM
|
594
|
536
|
1364
|
1041
|
10.82%
|
31.03%
|
|
ROLLS-ROYCE
|
0
|
3
|
1
|
4
|
-100.00%
|
-75.00%
|
|
SUBARU
|
868
|
907
|
2010
|
1893
|
-4.30%
|
6.18%
|
|
TESLA
|
136
|
233
|
462
|
375
|
-41.63%
|
23.20%
|
|
TOYOTA
|
1335
|
1034
|
2915
|
2073
|
29.11%
|
40.62%
|
|
VOLKSWAGEN
|
334
|
264
|
777
|
615
|
26.52%
|
26.34%
|
|
VOLVO
|
84
|
98
|
164
|
202
|
-14.29%
|
-18.81%
|
|
WESTERN STAR
|
14
|
11
|
25
|
15
|
27.27%
|
66.67%
|
|
Total Cars and Trucks
|
15,605
|
14,165
|
33,972
|
30,315
|
10.17%
|
12.06%
|
Retail sales figures are based on vehicle registration reports from the Ohio Bureau of Motor Vehicles. Vehicle sales data includes all dealers in these 21 counties: Ashland, Ashtabula, Carroll, Columbiana, Coshocton, Cuyahoga, Erie, Geauga, Holmes, Huron, Lake, Lorain, Mahoning, Medina, Portage, Richland, Stark, Summit, Trumbull, Tuscarawas and Wayne.
About the GCADA
The Greater Cleveland Automobile Dealers' Association (GCADA) has served the retail automobile industry and community with integrity and distinction since 1915. Today, located in Broadview Heights, GCADA represents over 280 franchised motor vehicle dealers, which include new-car, truck, motorcycle and RV dealers in 32 Ohio counties along the Lake Erie shore and beyond. More information can be found online at www.gcada.org.
About the Cleveland Auto Show
The Cleveland Auto Show features concept, pre?production and production vehicles from the world’s auto manufacturers. The Show also features an array of entertainment including sports and celebrity appearances throughout the ten?day run. The Cleveland Auto Show is a consumer show and a favorite family tradition since 1903. Find us online at clevelandautoshow.com.
MEDIA CONTACT:
Sara Panza, 440-746-1500
