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Thursday, May 16, 2024 - 11am-1:30pm
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News & Updates

News Release: February New Vehicle Registrations
March 01, 2024

News Release: February New Vehicle Registrations

FOR IMMEDIATE RELEASE

Cleveland, OH – Northern Ohio dealers sold a total of 15,605 new cars, trucks and SUVs in February, an increase of 10.17 percent over the same month last year. According to figures released today by the Greater Cleveland Automobile Dealers’ Association (GCADA), franchised new motor vehicle dealers have sold 33,972 so far in 2024, an increase of 12.06 percent over the first two months of 2023.

“As dealers closed out February with an extra sales day thanks to leap year, and the opening of the Cleveland Auto Show, sales continue on a very positive pace,” says Louis A. Vitantonio, president of the GCADA. “Rebates and incentives have helped counter high interest rates and provide discounts on many models on dealers’ lots. March will start strong as additional Auto Show incentives are driving traffic.”

The Cleveland Auto Show runs through the weekend, closing Sunday, March 3 at the I-X Center.

Ford has edged into first place as the area’s best-selling brand, selling 2,150 new vehicles in February. Chevrolet came in second with 2,078 new vehicle sales. Honda again came in third with 1,420 new vehicles sold in the month, ahead of Toyota with 1,335 sales. Notably, Stellantis dealers sold 1,593 new Chrysler, Dodge, Jeep and Ram vehicles in February, an increase of 11.29 percent.

New-car and truck sales in Northern Ohio
February ‘24 / February ‘23 & YTD

 

February ‘24

February ‘23

YTD
February ‘24

YTD
February ‘23


February Chg.

YTD
February Chg.

ACURA

79

94

187

190

-15.96%

-1.58%

ALFA ROMEO

21

26

46

46

-19.23%

0.00%

ASTON MARTIN

1

0

4

4

0.00%

0.00%

AUDI

104

131

252

238

-20.61%

5.88%

BENTLEY

0

4

2

6

-100.00%

-66.67%

BMW

197

180

465

410

9.44%

13.41%

BUICK

467

327

927

724

42.81%

28.04%

CADILLAC

190

162

414

363

17.28%

14.05%

CHEVROLET

2078

1976

4602

4358

5.16%

5.60%

CHRYSLER

78

50

145

104

56.00%

39.42%

DODGE

138

86

280

184

60.47%

52.17%

FIAT

0

1

0

1

-100.00%

-100.00%

FORD

2150

1951

4539

4012

10.20%

13.14%

FREIGHTLINER

73

100

156

175

-27.00%

-10.86%

GENESIS

60

32

141

88

87.50%

60.23%

GMC

537

511

1099

1155

5.09%

-4.85%

HINO

2

1

3

1

100.00%

200.00%

HONDA

1420

1061

3052

2389

33.84%

27.75%

HYUNDAI

888

693

1771

1702

28.14%

4.05%

INFINITI

25

24

51

51

4.17%

0.00%

INTERNATIONAL

31

26

71

73

19.23%

-2.74%

ISUZU

12

17

40

42

-29.41%

-4.76%

JAGUAR

14

8

20

13

75.00%

53.85%

JEEP

783

741

1734

1526

5.67%

13.63%

KENWORTH

44

23

68

84

91.30%

-19.05%

KIA

1062

1206

2345

2615

-11.94%

-10.33%

LAND ROVER

54

48

114

122

12.50%

-6.56%

LEXUS

175

151

382

307

15.89%

24.43%

LINCOLN

145

103

283

208

40.78%

36.06%

MACK

8

15

20

43

-46.67%

-53.49%

MASERATI

3

2

9

8

50.00%

12.50%

MAZDA

432

364

992

764

18.68%

29.84%

MERCEDES BENZ

175

197

424

451

-11.17%

-5.99%

MINI

14

8

28

24

75.00%

16.67%

MISCELLANEOUS

6

6

26

18

0.00%

44.44%

MITSUBISHI

98

88

188

187

11.36%

0.53%

NISSAN

607

553

1183

1209

9.76%

-2.15%

PETERBILT

51

74

114

93

-31.08%

22.58%

PORSCHE

18

39

77

109

-53.85%

-29.36%

RAM

594

536

1364

1041

10.82%

31.03%

ROLLS-ROYCE

0

3

1

4

-100.00%

-75.00%

SUBARU

868

907

2010

1893

-4.30%

6.18%

TESLA

136

233

462

375

-41.63%

23.20%

TOYOTA

1335

1034

2915

2073

29.11%

40.62%

VOLKSWAGEN

334

264

777

615

26.52%

26.34%

VOLVO

84

98

164

202

-14.29%

-18.81%

WESTERN STAR

14

11

25

15

27.27%

66.67%

Total Cars and Trucks

15,605

14,165

33,972

30,315

10.17%

12.06%

Retail sales figures are based on vehicle registration reports from the Ohio Bureau of Motor Vehicles. Vehicle sales data includes all dealers in these 21 counties: Ashland, Ashtabula, Carroll, Columbiana, Coshocton, Cuyahoga, Erie, Geauga, Holmes, Huron, Lake, Lorain, Mahoning, Medina, Portage, Richland, Stark, Summit, Trumbull, Tuscarawas and Wayne.

About the GCADA

The Greater Cleveland Automobile Dealers' Association (GCADA) has served the retail automobile industry and community with integrity and distinction since 1915. Today, located in Broadview Heights, GCADA represents over 280 franchised motor vehicle dealers, which include new-car, truck, motorcycle and RV dealers in 32 Ohio counties along the Lake Erie shore and beyond. More information can be found online at www.gcada.org.

About the Cleveland Auto Show

The Cleveland Auto Show features concept, pre?production and production vehicles from the world’s auto manufacturers. The Show also features an array of entertainment including sports and celebrity appearances throughout the ten?day run. The Cleveland Auto Show is a consumer show and a favorite family tradition since 1903. Find us online at clevelandautoshow.com.

MEDIA CONTACT:
Sara Panza, 440-746-1500

 

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